Why Personal Touch Matters in Your Digital Marketplace
The online world remains alien for some businesses. Mostly because too many businesses become detached from their customers online when they should be focusing on marketing with meaning. Incorporating a personal touch is even more essential in your digital marketplace. When done correctly, you can get closer to your customers online than you can in any other way.
That last statement is a bold one but it’s true. And it’s true even when you deal with customers face-to-face. You might be thinking: how could an online relationship with a customer be more important than the relationship I have with them when they are visiting my business or using my service? The answer is because online is more intimate.