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December 2013

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New Year New Website – Bringing your Design to 2014

New Year New Website – Bringing your design to 2014

 

In 1964 one of America’s most famous men - Isaac Asimov - was at the New York World Fair. Asimov was a fascinating man. He was born at the end of 1919 and he died in 1992. In his lifetime he was vice-president of Mensa International, a professor of biochemistry at Boston University, and a prolific science fiction writer. Building and designing websites wasn’t a thing back then. But his predictions about the future were scarily accurate.

 

While Asimov was at the 1964 World Fair he wrote an article for the New York Times predicting what life would be like in 2014. So, in the spirit of Asimov, here are some predictions for web design trends in 2014 to help you spruce up your website.

 

What is Google Author Rank?

Understanding Google Author Rank

 

Understanding how Google works is becoming easier. If you have dipped your toe in SEO or other parts of online marketing you might think that is a ridiculous comment to make. But it’s true – the world of Google is becoming more like the “real” world (more accurately described as the offline world). And Google Author Rank is a perfect example.

 

What You Need to Know About Google Hummingbird

What You Need to Know About Google Hummingbird

 

Hummingbird is the name Google calls its new search algorithm (the thing that determines which results to display when a user types in a search), and it means a lot for your website. Google says the name Hummingbird is used because of the “fast and precise” birds that we find in nature. So let’s have a look at the hummingbird so that we can get a better understanding of Hummingbird.

 

Agile, Vigorous And Sexually Potent

 

How to Build a Website for the True Beginner

How to Build a Website for the True Beginner

 

This article is almost as much about kissing as it is about building websites. And why not - there are not enough discussions about kissing in the world of website building, domains and website hosting. It’s right to expect more – in fact we should demand more kissing in the world of the web. Smooching never goes out of style. And either should your website.

 

How To Avoid Pitfalls When Choosing a Domain Name (Humorous)

How To Avoid Pitfalls When Choosing a Domain Name

 

Selecting the right domain name for your business is pretty crucial. But it’s also easy to unintentionally get it wrong. As an example, consider the website for the local newspaper in Winters, California. The website is the Winters Express. What could possibly go wrong? Well, take a look at their domain name written out as it would be in a browser: wintersexpress.com. A winter sex press – really? Try to avoid these common pitfalls and learn how to market your website with meaning.

 

Five Tips to Attract Last Minute Holiday Shoppers

Five Tips to Attract Last Minute Holiday Shoppers.

#1 Post Signage / Advertise –

Last minute shoppers are in a rush so they do not have time to look for you, they may purchase from the first store, spa or restaurant that fits their needs, is convenient and well-priced. How will they know that your business fits their needs unless you announce it to them via a sign, an email or a social media post? Don’t forget to update your website as well, since many customers go there first.

#2 Make it Quick and Easy –

Top Five Ways to Use Google Webmaster Tools

Top Five Ways to Use Google Webmaster Tools

 

Who wouldn’t want to be called a “Master” of something? Not in the sense of a university degree, but a real master. The allure is not just about the title – it’s also about the tools and equipment that you get to use. For example, a quartermaster has control of an army’s night vision goggles and fancy weapons. Or what about a yacht master? Is there really anyone on earth who doesn’t want to be on a yacht? A kung fu master gets to wear a cool black suit and where would a master craftsman be without the appropriate tools. And we can’t forget Jedi masters who get to use light sabers. Finally, we have webmasters, who can make websites fast and safe with Google Webmaster Tools.

 

How Adwords works: Calculating quality score & Page rank

How Adwords works: Calculating quality score & Page rank

 

The three best shopping streets in the world are Fifth Avenue in New York, Bond Street in London, and Avenue Montaigne in Paris. You are probably wondering what this has got to do with learning how Google Adwords works, but there is a connection.

 

The best shopping streets in the world do not have liquor stores, 99-cent stores or fast-food outlets. If businesses like this opened on any of these streets they would quickly lose their reputation as being the best. This would happen even if the lower-end shops paid two or three times the rent of the luxury brands and designer boutiques.

 

Cloud Hosting – What is it?

Cloud Hosting – What is it?

 

It’s not easy to come up with a simple metaphor to explain cloud hosting. One example is to use electricity and explain how a large grid serving millions of people is more cost effective and efficient than each one of those millions having their own mini electricity power station. But that is a bit boring. You could also use the sewage system and explain how it deals with increased loads, but that is a bit hard to stomach. Another idea is to discuss animal herds and how they are stronger, safer and more efficient as a group, rather than each animal trying to survive on its own. But this one is way too complicated!

 

So, the easiest way to explain cloud hosting is by using the example of your own business.

So here goes…

 

Dream Big, Inspirational Small Business Stories

Inspiration for Your Small Business

 

In 1954 an unknown truck driver from Mississippi got a chance to perform at one of the most famous concert venues in the world – Nashville’s Grand Ole Opry. He got a polite response from the crowd but was dumped by the Opry’s management. They said he was “not bad” but thought he wasn’t good enough. That man was Elvis Presley. His story is one of constant effort and never giving up. And it paid huge dividends - despite his death over 36 years ago, he still manages to earn more than most of us put together - around $55 million in the year up to October 2013.