The core value of any successful marketing plan centers around spending a reasonable amount of your budget on advertising in a manner that boosts traffic and revenue.
With online marketing a necessity, you've probably had a few "must-have" terms thrown your way, and I'm sure search engine optimization (SEO) has been talked about ad nauseam. You might be thinking right now, "Is SEO really worth all the fuss?"
According to a recent study, it most certainly is. In fact, the report's findings make it a wonder that every company isn't making SEO a top priority, with the benefits including: